Branding needs protection

Social media is a biggest blessing for the field of Public relations. Any news can spread with the speed of light through this Medias. We can even find our long ended friends here, you can always keep in touch with your old buddies, can make new friends. You can also join many social, public groups. There are many activities that a social media does. Indeed it’s the best way to get connected socially to public. As there are pros there exists cons too.  Today social media is also responsible for committing fraud incredibly.Social media can also spread like an epidemic.  They create malware and hacking videos. RSA calls the scourge "another cybercrime reality working on display." Pervasive online networking extortion represents various threats to brands.

 Social media is the fraudster’s playground. It’s time for anti-hacking team to take these threats very seriously. These threats are also affecting BRANDS maliciously. Like account takeovers, brand impersonations, malicious ads, hashtag copying.  It has been found that almost 2 percent Facebook’s monthly average users have created their fake accounts and 5 percent fake users on twitter.

Protect your Brands; continuously monitor your social media accounts, it is essential to detect threats. Let you find your threats by yourself don’t allow your customer inform you. Find out fake accounts. Become familiar with your social media fans and keep posting and checking your engagements. If you find anything malicious take immediate actions. So remember fake accounts on social media networks are to attack brands. PR team should keep a close eye on these accounts.  

Beware of threats then spread your brand without threatening. Enjoy Social Media stay to fullest.You and your brand will never be blocked if you take care before posting your contents. Write and revise be the key role of posting.